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Facebook Instagram LinkedIn Social Media Management

Newcastle Social Media Agency

Newcastle Social Media Agency

Social Media Agency Newcastle. As a Social Media Agency, we offer both training and management services. Predominantly we teach clients how to manage their own social media accounts in-house. However, some businesses just prefer to outsource their Social Media Management.

Outsourcing Social Media Management

If you are tired of spending countless hours managing your business’s social media accounts, we could manage your accounts for you.

Similarly, are you the type of person who sits at a screen and just can’t think of what to post … could you be doing something better with your time?

Do you find it challenging to keep up with the latest trends and algorithms? If so, outsourcing your social media management to a professional agency could just be the solution you are looking for.

Newcastle Social Media Agency – Outsourcing


At our agency, we offer social media management services that can help you to:

  • increase your online presence, in other words, raise brand awareness
  • engage with your audience
  • grow your business

Our friendly team of experts stays up-to-date with the latest trends and algorithms to ensure that your social media accounts are utilised for success.

Benefits of outsourcing

Here are some benefits of outsourcing your social media management to our agency:

Consistency: Consistency is key when it comes to social media management. We ensure that your accounts are updated regularly and efficiently.

Time Saving: Social media management is a time-consuming task that requires both effort and resources. Outsourcing this task to us will enable you to focus on other important aspects of your business, while we handle your social media accounts.

Professional Expertise: Our team has years of experience in managing social media accounts for businesses. In other words, we each have the knowledge and expertise to:

  • create engaging content
  • run successful ad campaigns
  • engage with your audience.

Furthermore, we regularly create fresh and engaging content that is attractive to your target audience.

Reporting Results: Our agency uses analytics tools to track the performance of your social media accounts. When required we can provide you with regular reports showing how your accounts are performing and where there are areas for improvement.

Cost-Effective: Outsourcing your social media management to our agency is cost-effective. You get access to a team of experts at a fraction of the cost of hiring an in-house team.

Social Media Agency Newcastle – Outsourcing prices


In conclusion, outsourcing your social media management to our agency can help you save time and resources, increase your online presence, and grow your business.

Our packages start from as little as £100 + VAT pcm and you will find a guideline of these prices here.

If you have any questions please do get in touch and make sure you have connected with us on Facebook, Instagram and LinkedIn too.

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LinkedIn

LinkedIn Creator Profile

LinkedIn, View Profile

Have you considered switching your profile on LinkedIn to LinkedIn Creator Profile?

LinkedIn Updates

I was speaking at a networking event this morning and suggested to attendees to improve their profiles on LinkedIn

a) The claimed their URL’s

b) They updated their headlines to include their Keywords

c) They switched profiles to LinkedIn Creator Mode

LinkedIn Creator Mode – difference

With a LinkedIn Creator profile you get access to the creator tools. These include:

LinkedIn Creator Profile
  • Being able to add a short video to your LinkedIn Profile
  • The addition of tags to tell people the subjects you talk about.
  • The ability to display your weblink in your profile box
  • Displaying the actual number of followers you have rather than just 500+ connections.

Give it a try!

The easiest way to switch to Creator Profile is via the LinkedIn app. Once you have switched you will find it easy to edit on desktop. Or a computer. But setting up is easiest on the app.

LinkedIn Creator Profile, open app

Open the app on your mobile and click on your profile picture in the top left hand corner.

Then click on view profile.

Edit LinkedIn Profile
LinkedIn, View Profile
LinkedIn Profile, Resources

Scroll down to Resources section. This is where you can convert your profile to creator mode.

You will then be able to edit your account, add in the addition information you would like to share.

And of course create that 30 second video!

Creator Mode

Once you have done this you will get access to new insights too.

Have a go, and if you get stuck feel free to contact me. Please feel free to connect with me on LinkedIn.

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Facebook Instagram LinkedIn Twitter

Social Media Marketing

Social Media Marketing

The majority of businesses now understand the need for social media marketing.

Why Social Media Marketing Is So Important

Some people are still sceptical of social media’s importance. But this is mainly because they are looking at it from a personal perspective rather than as a business owner.

Similarly some people believe that social media is a waste of time. They don’t see the value in sharing their thoughts and pictures with the world.

You may have found that in the past social media hasn’t been effective for you. But have you been using it correctly?

Your Potential audience

Social Media Marketing, North East Social Media

Take Instagram for example. Instagram has over 1.386 billion active users. Furthermore it’s not going away anytime soon. If you’re not using social media to grow your business, you’re missing out on a huge opportunity.

Facebook have 2.853 billion active users!

It can be hard to get started and even harder to figure out how to use social media marketing tools like Facebook, Instagram, Twitter and Linkedin effectively.

That’s why it’s important to make sure you and your employees are properly trained when it comes to social media.

Social Media Training For Your Business

Social media users are everywhere. Moreover they’re on every device and in every country. It is the most powerful marketing tool available today for entrepreneurs looking to connect with potential customers or companies trying to engage with their past and current clients.

It might not seem like it, but those cute pictures that you post on Instagram or Facebook will give you a chance to engage with your customers and followers.

Take a look a our Facebook & Instagram  accounts. Meet Xena & Thor our furry employees! The more personal you are on these accounts the more engaging your audience are with your posts. And why post some personal content? Because you are introducing people to the person behind the business.

People Buy From People they Know, Like and Trust

Twain

Social Media Training Near Me

North East Social Media can help your business get the most out of popular platforms. We’ll create a custom strategy that fits with your goals and budget so you can see real results in no time. Businesses of all kinds and sizes can grow faster and generate more leads with the right social media strategy.

I have attended 3 online training sessions with Amanda on website CEO, social media and marketing plans. All 3 were excellent! Amanda has a wealth of knowledge and experience and I would highly recommend her.

Angela Rayne – Sunderland Enterprise Park Management

We provide a range of services that will help you get more out of your social media channels. From managing your accounts, content creation and training, we’ll take care of everything for you so you can concentrate on what’s important – your business!

North East Training

We’ve got you covered at North East Social Media. Book a session just for your business. Our 121 sessions are deilvered on Zoom. We log in to your accounts and fix them while teaching you! Nothing set up? Not a problem we can set your accounts up for your while we train you too.

For a 3 hour session we charge £295 + VAT and can create a training plan specifically for you. Everyone learns at a different speed. In different ways and we adapt so it can work for you.

Our 121 sessions can be for your whole team! Or you might want to keep all that knowledge to yourself! The choice is yours.

Book Now
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Facebook LinkedIn

Social Media Plan

Social Media Plan

Do you have a social media plan? A social media strategy. It’s amazing how many people don’t. Furthermore, how much time people waste staring at their screen wondering what to post. But in the words of Benjamin Franklin ….

“By Failing to prepare, you are preparing to fail.”

How to create a social media plan?

So let’s start by thinking about what should be in your social media plan.

Let’s start with the most important question. Who is your target audience?

Target Audience

You need to establish this, to decide which platform it is you should be using. There’s no point concentrating all your efforts on Facebook marketing, if your audience isn’t there.

So many people will pick a platform, because that is the one they are most comfortable with. However, if your target audience is mainly on LinkedIn and your are marketing on Facebook ….. well we know how that is going to end.

Content

Once you know who you are talking to, you can start to think about what to talk about.

If you are looking for engaging content then you need to think about what type of content your audience are most likely to engage with. What interests them? What do they like? And do you know what? It isn’t necessarily information about your business.

Learn about the Social Media Platforms

Learn how each of the social media platforms you are going to use works best. Which type of content do the users tend to react more positively to?

On Facebook, for example, for most businesses, you’ll find that posting personal content about you will work best. The person behind the business.

This often baffles people, but at the end of the day …. as well we know …

People Buy from People, they Know, Like and Trust

Social Media Plan, Facebook Insights

You can see from the above screen shot that one posts sticks out in reach, far more than the others. And why?

Social Media Plan, Personal Posts

Because it is something personal. It is a post that gives the reader an insight in to my life. The person behind the business.

Now I know, this wouldn’t be the right type of content to use for example on LinkedIn. It’s a bit too personal. So although I might think this is perfect for Facebook – I may think about diarising my working week for my LinkedIn updates.

Maybe on my Company Page on LinkedIn I might alternate posts between industry related articles and my workshops?

Let’s be a bit more Abraham Lincoln…

“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.”

In the long run, putting that thought in to your social media plan, before you start posting, is going to save you so much time. In other words, creating that plan is going to make your social marketing more efficient and more effective.

Map it out

We use Excel for our strategy / plan. Days of the week along the top – platforms down the left hand side.

In to this you can input which platforms you are posting on on what day. Also, what you are going to post about.

You could use this as a weekly content callendar (or monthly if you prefer). Uses websites like daysoftheyear.com You’ll find some great days of the year, which will trend year in year out, on here. Some of them will be appropriate to your target audience.

Need Help?

If you feel like you need some support please do get in contact – I offer Social Media Content and Strategy training too.

Categories
LinkedIn

Increase LinkedIn Company Followers

Using Instagram Stories

How do I Increase my LinkedIn Company followers? This is a question I am so very often asked.

How do I Increase my LinkedIn Company Page Followers?

Well luckily for us LinkedIn have decided to help us increase our LinkedIn Company Page followers, by re-introducing the “invite button”.

Increase LinkedIn Company Followers, Admin
Increase LinkedIn Followers, Click on Admin Tools

Simply go to your business page and click on admin tools. You’ll find the option to “Invite Connections” on the drop down box.

Increase LinkedIn Followers, Invite connections
Increase LinkedIn Followers, Invite Connections

Increase LinkedIn Followers – Should I Invite Everyone to follow my Company Page?

My advice here would be NO – really think about who you want to invite to follow your page. As this is a relatively new feature people will start to go a little click happy as soon as they find it.

People will be inundated with notifications of requests to follow LinkedIn Company Pages. With this in mind I would be a little picky. Go through your connections. Really think about the people who you feel would really benefit from following your company page.

LinkedIn Company Page Invite Restrictions

There are some restrictions – to control the amount of invites being sent out from you. An admin can invite up to 50 of their connections at a session. So this is why I say, really think about who you are inviting.

Also you will find:-

If you have less than 3 connections you wont have the ability to invite connectons

If you have more than 100,000 followers on your page you may not have this option.

Please bare in mind, once invited – that’s it. You will not be able to invite that person again. So if you feel you are being flooded with invitations, hold back. Wait until it all calms down about, then start to invite!

My Invitation to You

Of course, it would be daft of me not to invite you at this point to Follow my Company page on LinkedIn! Please feel free to invite me to follow your pages too.

Follow me on LinkedIn

If you need help with your social media marketing, please remember we offer a management service too.