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Social Media Team Valley

Social Media Team Valley

North East Social Media are back on the Team Valley. Yes indeed we are. Back to where it all began a long time ago. In the days when The Coffee Quarter was known as my office!

In lockdown I gave up the offices in The North Tyneside business centre and we worked from my kitchen table.

Thor and Xena became a large part of our working day.

Joining in with Zoom meetings.

Ensuring all attendees of workshops and 121 client’s knew whenever someone came to the door.

Finally it got to the point where there were just too many distractions and so the hunt for an office began. I think basically I got sick of the same 4 walls and it really was time to move on.

Valley House Team Valley

We looked all over the place. Some over priced. Some too scruffy! One office was lovely, just not quite on our doorstep. And then we came to Co*Shabang!

North East Social Media Team Valley

Perfect

I’ve taken two offices – one is available at the end of the month and will be the Zoom Room.

Social Media Team Valley

The other office, the main office, is Paul’s domain. Well Paul and Xena’s.

Yes, due to the fact that Xena is a lockdown puppy she has had to come to work with us!

Hopefully she’ll settle down and get used to the building noises soon.

We’re hoping to have some human additions to the team soon too! Fingers crossed.

We’ll be updating our socials as we add things to our offices (ie when we finish unpacking). You’ll see the updates on Facebook and Instagram.

If you’d like to get in touch please do, either through any of the socials or here on my website.

Looking forward to a time when you are passing by and can pop in for a cuppa! I’m sure it wont be long now.

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Social Listening

Social Listening – North East Social Media Training

What is Social Listening?  Social listening is something you may have heard about.  It’s all good and well concentrating on what your next Facebook post will be. Planning which tweets you are going to send out today. Both of these will help to raise your brand awareness and profile.

But have you thought about using Social Media and taking the time to listen to what’s being said about you.

Social Listening – Monitoring

social monitoring, north east social media training

You can check your notifications on:

  • Facebook
  • Twitter
  • Instagram
  • LinkedIn

to see if you have been tagged in any posts.

That is the whole point of the @ key.  It is a function key to “name” someone on social media.  You can also use those search bars to see if anyone, who may not have tagged you, is talking about you.

Google Alerts for Social Listening

Set up Google Alerts for yourself and your Company name.  Use keywords surrounding your industry.

When creating your Google Alert you can decide the frequency, that is how often you want to be alerted by editing your alert.

This way, if you are ever mentioned in a:

  • news article
  • a blog
  • anywhere else on the Internet

You would receive an email linking you to that article thus not missing important information.

Further Listening

Find people who are already established and well known in your Industry.  Not only will this ensure that you are keeping up with Industry news and changes, it will also give ideas for content.

LIST your top influences – and make sure you check them regularly.

LIST your main industry keywords too and keep an eye on conversations around them too.

By Social Listening you can really learn what’s happeing around you and ensure you are keeping up to date with what is being said about you.

If you would like information about our Social Media Training Workshops in the North East please sign up on our Workshops Page

Please make sure you have joined my group on Facebook for further tips and updates.

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National Awareness Days August 2017

National Awareness Days, August 2017, 145 days until Christmas

Well goodbye July, hello August!  Can you believe it’s the 1st August already – and you know what that means it’s just

145 days until Christmas

I know you really wanted to know that!

National Awareness Days August 2017

It’s that time of the month to let you know about some of the National Awareness Days August 2017 – great content for you to schedule in advance for your social media posts. Many of these are likely to become trending topics on Twitter.

#worldbreastfeedingweek

To start with, today, 1st August 2017 is the start of #worldbreastfeedingweek  You may have seen it mentioned on the news this morning. It’s amazing how few mothers in the UK do breast feed now and I believe this campaign is to encourage more to do so.  If you want to get involved in the conversation make sure you use the hashtag.

Tomorrow, 2nd August, is “Playday” which occurs every year on the 1st Wednesday in August.  This campaign has been created to celebrate the importance of Play in children’s lives – and by playing I guess they don’t mean sitting infront of a computer screen or an iPad. #PlayDay

There are a few #internationalfriendshipday ‘s online, but some countries do celebrate this on the first Sunday in August – Sunday 6th August.  Tag your friends and tell them why they are so important to you.

Here’s one that you can use boundless images and gifs for – #InternationalCatDay on the 8th August. That should be a fun one, especially if you have any mad cat lady friends (like I have).

August 12th is International Youth Day #InternationalYouthDay – this was first set up in the year 2000 by the United Nations. There’s a new theme each year and the idea is to help draw attention to different youth issues in the World.

Definitely one for the photographers – August 19th, is not only my babies birthday (eek he’s going to be 18), but it is also going to be #WorldPhotoDay  Celebrate by sharing some of your favourite photo’s

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North East Social Media North Shields

North East Social Media have arrived in North Shields. For 3 weeks I have been planning on writing this blog, and now at 11pm on a Friday evening I have finally found the time!

Well it has been an extremely busy few weeks to say the least. This has included a big move from my office of nearly 3 and a half years. I’ve moved from Team Valley and am now at the North Tyneside Business Centre.

North East Social Media | North Shields

North East Social Media North Shields

I can’t believe how quickly the office has felt like “home”.  The reasons I moved North East Social Media to North Shields was twofold really.  Firstly, I was at The Business Centre most of the week, working with North Tyneside Businesses at The Business Factory and secondly my youngest, Andy, managed to find himself an apprenticeship at a Print Company based at Silverlink. Being the soft mother that I am, I told him that if he was successful in getting the apprenticeship I would give him a lift to work.  Imagine my delight when he received his contract with his starting time of 07:30 – yes 07.30! He starts on Monday, so it’s new routines for us all!

North East Social Media – North Tyneside Business Centre

So, this is how it all looks inside the office.

https://www.facebook.com/northeastsocialmedia/posts/1363996933630708

Mind you, these pictures were taken 3 weeks ago and my desk might be a little more chaotic now. It’s amazing how much “stuff” you accumulate over the years.  I couldn’t believe I filled a van – when I say I, I did supervise, but my husband and my 2 boys did all the filling, and loading and unloading and carrying.  I waited patiently, sitting on a chair, next to the van, observing / supervising.

Social Media Training North Shields

So, I am now delivering Social Media training for both my private client’s from all over the North East and for North Tyneside Start-ups and existing North Tyneside businesses through North Tyneside Council’s The Business Factory and I am loving it.  In the last week alone I have delivered 2 Social Media Workshops and worked with a variety of established businesses in 121 sessions:-

  • A Flooring Contractor
  • A Utilities Consultant
  • A Reiki Master
  • A Beauty Salon Owner
  • A Public Speaking Specialist
  • An HR & Recruitment Consultancy and
  • A Jewellery Designer

I love the variety and the different challenge each session brings.

If you would like to hear about our upcoming workshops, please make sure you sign up on our Workshop Page

In Other Social Media News

In other Social Media News – what do you think of the new LinkedIn layout – if you haven’t got it yet, it’s on its way….. I will of course love it, I need to, to make you love it too, I’ll be happier when it finally settles down, bug free, so we all know what we are doing with it! First impressions, if they bring back a few of the missing parts that we used to know and love, it should be a more effective and certainly easier to navigate the platform.

In Other News

I nearly forgot! Guess who hit the big 50 on the 4th February! I had a lovely time with the family, 22 of us had a fabulous meal at the Eslington Villa and I have a few things planned to come, spread out over the year.  Well come on, surely it should be 50 celebrations for the 50th year! Celebrations include, a treat from my friend Joanna with a spa day at Slaley Hall; a cream tea for 2 at Lumley Castle, a night away with 14 lovely ladies at a venue in Allendale oh yes and my first ever trip to Benidorm with the girls at the end of April – now that should be interesting!

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Social Media North Tyneside

I’m over the moon and thought I would share my good news with you.  I have been the Social Media Specialist for North Tyneside Council working on The Business Factory project in North Shields for 3 years, having won the contract in 2013.

The tender was up for renewal in July 2016, ready for the new batch of funding. From what I gather 14 Social Media companies applied. To say I was thrilled to find out 2 weeks ago that my tender was successful is an understatement. We had to wait 10 days before saying anything about it, due to the stand off period (I believe it’s called that). But now am allowed to shout it from the rooftops 🙂

The Business Factory

Social Media at The Business Factory North Tyneside

But now, that period is over, and it’s time to celebrate. 3 more years of working with some fantastic North Tyneside people and 3 more years of working with the amazing Team at The Business Factory.

The Business Factory offer FREE support and guidance to people wanting to start their own businesses. Helping them with everything from the initial idea concept all the way through to start-up and beyond.  There are loads of free course available too.  I deliver courses including;

  • An Introduction to Social Media
  • Facebook for Business
  • Twitter for Business

I also run a problem shooting Social Media Surgery – 15 minute appointments to “fix” any problems people may be experiencing on their Social Media Accounts. The Business Factory have consultants at hand to help with

  • Branding
  • Web content
  • Marketing
  • Sales training
  • Accounting and Bookkeeping

Client’s are also referred through to me when they need extra help, a more structured approach, for 121 sessions. The programme has changed this time around and The Business Factory will be able to support existing North Tyneside businesses too. It’s a fantastic project and I love being a part of it.

Social Media Support and Consultancy North Tyneside

I’ve provided Social Media support and coaching to a variety of businesses on this programme including

  • Web Designers
  • Heritage Centres
  • Coaches
  • Wedding and Event Planners
  • Solicitors
  • Organic Retail client’s
  • Sports Therapists
  • VA’s
  • Film Producer
  • Construction Consultants
  • Beauty Therapists
  • Physiotherapists
  • Chiropractors
  • Theatre Projects
  • Shop Owners
  • Artists
  • Cafe’s
  • Alternative Therapists
  • Copy Writers
  • and even a Doctor of Seaweed!  

That’s what I love most about this project. The fact that it is so varied. Each client is so very different.

The only complaint I have ever heard over the past 3 years is “Why is this only available to North Tyneside Residents?”.  The Business Factory  is part of North Tyneside Council’s menu of Business Support. Wouldn’t it be amazing if other Council’s in our area followed by example. Gold star for North Tyneside Council!

Please do get in contact if you need any support!